Approximately 40 years of experience in manufacturing and selling medical devices in the field of obstetrics and gynecology to support postpartum mothers
Decided to participate in the "postpartum recovery project" on November 28
TAKARA BELMONT Co., Ltd. (Headquarters: Chuo-ku, Osaka; Chairman and President: Hidetaka Yoshikawa) Medical Division is a general incorporated association established on November 28, 2022 (Secretariat: Atsugi City, Kanagawa Prefecture). , Representative Director: Hideki Katano, hereinafter referred to as the Japan Recovery Association) will participate in the "Postpartum Recovery Project" hosted by.
The "Postpartum Recovery Project" focuses on the mental and physical recovery (=rest) of mothers and their couples after giving birth, and by improving the culture and social infrastructure for this, we aim to improve the child-rearing environment in Japan and promote the concept of "postpartum recovery." It was established with the aim of creating a society where this is commonplace.
While the damage to a mother's body after childbirth is so great that it can be compared to the level of a "traffic accident," people tend to focus on the "baby" after giving birth, and there is not enough information or environment for mothers and their couples to recover mentally and physically. not. In a survey of attitudes toward rest conducted in August of this year, when comparing postpartum women to women as a whole, postpartum women were about 20% more likely to say ``I can't get enough rest because of my responsibilities.''
Therefore, our Medical Division, which has contributed to the industry by manufacturing and selling medical equipment in the field of obstetrics and gynecology, such as pelvic examination tables and delivery tables related to childbirth, for over 40 years, strongly sympathizes with this project and supports postpartum recovery. I decided to participate in the project. This participation is part of the Women's Healthcare Project, which is currently being promoted by the Medical Division under the theme of "We want to change childbirth in Japan" and promote activities and initiatives that support mothers before and after childbirth.
In the future, the "Postpartum Recovery Project" will publish a white paper, disseminate information on the website, and hold welfare seminars for companies on postpartum recovery.In addition, we will also send books to medical institutions such as obstetrics and gynecology facilities. We plan to spread the word about the project and disseminate information that can contribute to creating a culture of "postpartum recovery" not only for postpartum women and couples, but also for society.
At TAKARA BELMONT Medical Division, we will work on new initiatives and projects that support mothers and child-rearing before and after childbirth, with the purpose of Rise into beauty, Walk into life..''
■Postpartum Recovery Project Overview
Even though childbirth causes so much damage to a woman's body that it can be compared to the level of a traffic accident, in society we tend to focus on the newborn baby after giving birth, and the postpartum period is a major opportunity. It was launched in November 2022 with the aim of spreading awareness of the importance of "rest" and improving the mental and physical care, services, information, and environment for postpartum women and their couples. We are currently recruiting companies that support activities to reduce the burden of post-childbirth, mainly companies that develop products and services related to childbirth and child-rearing.
| Main activities: ◆Awareness of physical and mental recovery and self-care based on academic evidence (providing efficient recovery) ◆Reducing time, physical strength, and mental burden through new options (Babytech, Femtech, consultation services) ◆Create a positive atmosphere around the world by establishing Postpartum Recovery Day and spreading the Postpartum Recovery Mark ◆“Postpartum Recovery Seminar” for couples to understand each other’s mind and body |
Location: 4th floor, Asaoka Building, 4-4-13 Nakamachi, Atsugi City, Kanagawa Prefecture (within the Japan Recovery Association)
Representative: Hideki Katano, Ph.D. (Medicine) (Visiting researcher at RIKEN, Lecturer at Japan Mibyo Research Institute, Advisor at Genki Vital Academy)
URL: https://www.recovery.or.jp/sango/
Sponsoring/participating companies: *As of November 28, 2022
Benex Co., Ltd. (planning, manufacturing, and sales of Benex recovery wear)
TAKARA BELMONT Co., Ltd. (Beauty and cosmetics business, dental and medical business)
Daiko Co., Ltd. (Daiko Femtech/Femcare Lab)
Japan Recovery Association General Incorporated Association
(Sponsored)
Japan Fatigue Society/Kanagawa Prefecture Mibyou Industry Research Group/Kobe Research Complex Council
■Survey data: Postpartum women say they "can't rest" about 20% higher than women overall
The percentage of women who answered "I can't take time off because of my responsibilities" was about 60% in the first year after giving birth, which was about 20% higher than the 39.5% for all women.
| Survey summary) Survey name: “Kokoro Physical Fitness Measurement 2022” Research organization: Japan Recovery Association Period: August 7th to August 17th, 2022 SCR survey target: 100,000 people aged 20 to 79 nationwide (50,000 men and women each) Method: Internet survey/Survey items: 5 questions *Fatigue degree item: Original processing and scoring based on item B of the Ministry of Health, Labor and Welfare's "Stress Check" *Aggregation data: Prefecture and age are weighted and utilized based on the actual population. |
■Women's Healthcare Project Overview
In October 2021, on the occasion of the 100th anniversary of TAKARA BELMONT founding, the Medical Division will not only sell equipment, but also work to solve issues that are close to the concerns of women before and after childbirth, supporting "beauty" and "health". Launched the "Women's Healthcare Project" with the aim of developing business for women. Participation in the "Postpartum Recovery Project" is part of this activity.
URL: https://whc-takara.jp
Main activities:
① Deepen the value provided in the obstetrics and gynecology business field
We develop businesses and services that provide total support for women at the major turning point of childbirth.
In addition to providing medical equipment and space creation that will help pregnant women have a comfortable birth, we will work to solve issues that are close to the concerns of women before and after childbirth.
② “mi”, a hair care and body care brand for postpartum mothers, was launched in April last year
Prior to the project, in April 2021, the brand ``m.i'' was launched, which focuses on women's delicate periods before and after giving birth, because ``especially after giving birth, the focus is on the baby and there are few rewards for mothers.'' Raise. Currently, it is being rolled out mainly to medical institutions across the country.
URL: https://mi-takara.jp
Official SNS: Instagram @m.i_takarabelmont
■ TAKARA BELMONT Medical Division Overview
TAKARA BELMONT 's business division that focuses on the medical field. Approximately 50 years ago, we began manufacturing and selling ophthalmic treatment chairs and entered the medical market. The company also sells electric elevating examination tables and ophthalmic surgery tables to many medical facilities. In the field of obstetrics and gynecology, we have contributed to the manufacture and sale of internal examination tables and delivery tables for approximately 40 years since 1979. Our company will be the first in the industry to manufacture the chair-shaped internal examination table for obstetrics and gynecology, which is now commonplace. Currently, while providing a wide range of products such as endoscopy tables and operating tables to many medical facilities, we also carry out interior construction work for renovations and new openings nationwide.
■Japan Recovery Association General Incorporated Association Overview
In today's world, where one in two people lives their lives with fatigue, we aim to improve society's rest literacy by conveying the importance of rest and working to raise awareness and educate people about its importance. In order to change the relationship between people and rest, create a rest market that proposes solutions backed by science, and aim for a society where people can live energetically and enthusiastically (a society where each individual is the protagonist). It was launched in 2015.
Location: 4th floor, Asaoka Building, 4-4-13 Nakamachi, Atsugi City, Kanagawa Prefecture
Representative Director: Hideki Katano, Ph.D. (Medicine) (Visiting researcher at RIKEN, Lecturer at Japan Mibyo Research Institute, Advisor at Genki Vital Academy)
Partnership: Genki Vital Academy (Switzerland)
URL: https://www.recovery.or.jp/sango/